Google Ad Grants for Nonprofits
Is your organization considering digital advertising to expand your brand awareness and effectively reach your target audiences? Do you feel that paid ads might be beyond your budget? If you are a charitable organization, you may have access to up to $10k per month in free Google Ad Grants. That’s up to US$120,000 a year in free text ads in Google Ad Grants for Nonprofits like yours! Imagine how it can propel your efforts to achieve your mission.
Spread the word about your nonprofit’s mission, engage new supporters, fundraise in more ways online—do all this and more when you join Google for Nonprofits.
- Be more collaborative, productive, and efficient
- Reach more donors online
- Engage your supporters with video
- Show your nonprofit’s impact
What are Google Ad Grants?
Google Ad Grants are a key part of the Google for Nonprofits program. Organizations that qualify for the grant may receive up to USD $10,000 per month of in-kind text ads on Google Search.
Access Google Ad Grants to achieve your growth goals
A well planned, implemented and managed paid ad campaign can help your organization achieve it’s growth goals through:
- creating cause-awareness in a competitive environment
- enhancing brand awareness and recognition
- engaging audiences and driving traffic to your website
- maximizing subscriptions and conversions
- feeding your leads funnel for donors, partners, and sponsors
- optimizing fundraising activities and outcomes
- maximizing donations for your organization
- enhancing your ability to serve your target communities
- demonstrating your nonprofit’s reach and impact
- attracting qualified volunteers and employees
Is your organization eligible?
To qualify for a Google for Nonprofits account, you must be a recognized nonprofit charitable organization in a good standing position and meet the full eligibility requirements in your country. Your organization may not be a governmental entity, a hospital, or a healthcare organization, or a school, an academic institution, or a university. Philanthropic arms of educational organizations, hospitals, and healthcare organizations are eligible.
To be eligible for a Google for Nonprofits account, your Canadian nonprofit organization must be registered with the CRA – Canada Revenue Agency, as a:
- federal charity
- federal nonprofit organization
- provincial nonprofit organization
Organizations must be: (1) charities; (2) tax exempt nonprofit organizations operating on a nonprofit basis for the public benefit; (3) federal not-for-profit corporations; or (4) provincial nonprofits.
How Cyan Solutions can help you
At Cyan Solutions, we have helped a number of nonprofits apply for and maximize benefits from the Google Ad Grant. Our Marketing team consists of strategists, digital marketing specialists, and certified Google Ads experts. We excel in developing, managing, and monitoring strategic Google Adwords campaigns for both businesses and nonprofits in Canada.
Our team puts its extensive knowledge and expertise with Google Ad campaigns behind your Google Ad Grants strategies to help you utilize maximum benefits from the campaign. We maximize your Return on Ad Spend (ROAS), lower your CPC (cost per conversion), and maximize your conversion rates to deliver results.
Start your verification process now
Fill this eligibility checker to find out if your charitable organization qualifies for a Google Ads Grant to get up to US$10,000 in free in-kind text ads on Google Search per month! Once you have submitted the form, we will reach out to you with the next steps.
Discover what Cyan can do for you
We want to get to know you better so we can understand what services are going to help you meet your goals.