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Google Ad and Analytics Management
Paid digital advertising is essential to extending brand recognition and reach, while feeding your sales funnel. Targeted Google Ad campaigns, with strong calls-to-action, will ensure that your content will reach your intended audience at each stage of the decision-making process. We will set up, manage, monitor and optimize your pay-per-click (PPC) ad campaigns.
Cyan can help you create compelling content, and targeted digital ad campaigns that drive your conversion rates to support your business objectives. In addition to your Google Ad Management, our team will manage the powerful Google Analytics platform to optimize your ad campaigns.
Our process includes:
- Interview and Audit
- Keyword Search/SEO
- Competitive Analysis
- Content and Ad Creation
- Landing Page Design
- Conversion Rate Optimization
Cyan has vast experience in helping nonprofits and charitable organizations qualify for the Google Ad Grant for Nonprofits, which provides up to $10kUS monthly in free Google text ads for eligible groups. We can guide you through the application process and set up your ad campaigns to optimize your Google Ad Grant.
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